about bohaute

Hi, my name is Jennifer. I am a Yoga Teacher and live in Auckland, New Zealand, with my two children and husband. I started bohaute.com because I love browsing magazines, books, papers, design stores online and offline and found myself storing loads of clippings and notes about the cool stuff I found. Eventually it occurred to me that I was blogging just without the blog, so it was a no brainer to start storing everything online in a way everyone could enjoy.

What’s in a name?

My husband came up with the name bohaute (pronounced ‘boho’) a few years ago to describe my fashion aesthetic…one part bohemian, one part haute couture. You know, something colourful, floral or pretty teamed with a Marc Jacobs bag, or Gucci sandals. I’m not so much haute couture these days (in-fact not at all), but I always thought the word was great.